Cookie Policy

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Last updated: 17 Aug 2023

Lifeboat Marketing is a trading name of LBM Technologies Limited. LBM Technologies Limited (“us”, “we”, or “our”) uses cookies on the www.lifeboatmarketing.co.uk website (the “Service”). By using the Service, you consent to the use of cookies.

Our Cookies Policy explains what cookies are, how we use cookies, how third-parties we may partner with may use cookies on the Service, your choices regarding cookies and further information about cookies.

What are cookies

Cookies are small pieces of text sent to your web browser by a website you visit. A cookie file is stored in your web browser and allows the Service or a third-party to recognise you and make your next visit easier and the Service more useful to you.

Generally cookies are used to store your user id and username, date & time you last visited, how many times you have visited and live chat id. Some cookies are a bit more sophisticated. They may record how long you spend on pages on a site, what links you clicked and your choices for layouts and colour schemes. They are often used to store the products in your ’shopping cart’, adding and removing items as you select them. The uses of cookies are extensive, their role is usually beneficial, making your interaction with favourite sites smoother with less input on your part. Without cookies, online shopping would be much more difficult.

Cookies can be “persistent” or “session” cookies. Persistent cookies remain on your personal computer or mobile device when you go offline, while session cookies are deleted as soon as you close your web browser.

What CAN’T Cookies be Used for?

A cookie cannot be used to get data from your hard drive, get your email address or steal sensitive information about your person.

Do I need Cookies Enabled?

Cookies in the main are designed to make your life easier. If you disable certain cookies then the Service may not function properly and therefore you may see a warning or notice on a web page(s) informing you about a cookie being disabled.

How LBM Technologies Limited uses cookies

When you use and access the Service, we may place a number of cookies files in your web browser.

We use cookies for the following purposes:

  • To enable certain functions of the Service
  • To provide analytics
  • To store your preferences

We use both session and persistent cookies on the Service and we use different types of cookies to run the Service:

  • Necessary cookies – Necessary cookies are required to enable the basic features of the Service, such as providing secure log-in, adjusting your consent preferences or changes the way the Service behaves or looks. These cookies do not store any personally identifiable data. 
  • Functional cookies – Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, taking payments and other third-party features. We may use accounts-related cookies to authenticate users and prevent fraudulent use of user accounts.
  • Analytical cookies – Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc. so that we can make improvements to the Service.
  • Performance cookies – Performance cookies are used to understand and analyse the key performance indexes of the website which helps in delivering a better user experience for the visitors.
  • Advertisment cookies – Advertisement cookies are used to provide visitors with customised advertisements based on the pages you visited previously and to analyse the effectiveness of the ad campaigns.

Third-party cookies

In addition to our own cookies, we may also use various third-parties cookies to report usage statistics of the Service, deliver advertisements on and through the Service, and so on.

What are your choices regarding cookies

If you’d like to delete cookies or instruct your web browser to delete or refuse cookies, please visit the help pages of your web browser.

Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.

Where can you find more information about cookies

You can learn more about cookies and the following third-party websites:

Please check our privacy policy page for further information.